Apple once threatened Facebook ban over Mideast maid abuse

A woman stands beside a sign about hiring domestic helpers for the Mideast on Oct. 21 outside an office in Manila, Philippines. (AP Photo/Aaron Favila)
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DUBAI, United Arab Emirates — Two years ago, Apple threatened to pull Facebook and Instagram from its app store over concerns about the platform being used as a tool to trade and sell maids in the Mideast.

After publicly promising to crack down, Facebook acknowledged in internal documents obtained by The Associated Press that it was “under-enforcing on confirmed abusive activity” that saw Filipina maids complaining on the social media site of being abused. Apple relented and Facebook and Instagram remained in the app store.

But Facebook’s crackdown seems to have had a limited effect. Even today, a quick search for “khadima,” or “maids” in Arabic, will bring up accounts featuring posed photographs of Africans and South Asians with ages and prices listed next to their images. That’s even as the Philippines government has a team of workers that do nothing but scour Facebook posts each day to try and protect desperate job seekers from criminal gangs and unscrupulous recruiters using the site.

While the Mideast remains a crucial source of work for women in Asia and Africa hoping to provide for their families back home, Facebook acknowledged some countries across the region have “especially egregious” human rights issues when it comes to laborers’ protection.

“In our investigation, domestic workers frequently complained to their recruitment agencies of being locked in their homes, starved, forced to extend their contracts indefinitely, unpaid, and repeatedly sold to other employers without their consent,” one Facebook document read. “In response, agencies commonly told them to be more agreeable.”

The report added: “We also found recruitment agencies dismissing more serious crimes, such as physical or sexual assault, rather than helping domestic workers.”

In a statement to the AP, Facebook said it took the problem seriously, despite the continued spread of ads exploiting foreign workers in the Mideast.

“We prohibit human exploitation in no uncertain terms,” Facebook said. “We’ve been combating human trafficking on our platform for many years and our goal remains to prevent anyone who seeks to exploit others from having a home on our platform.”

This story, along with others published Monday, is based on disclosures made to the Securities and Exchange Commission and provided to Congress in redacted form by former Facebook employee-turned-whistleblower Frances Haugen’s legal counsel. The redacted versions were obtained by a consortium of news organizations, including the AP. The Wall Street Journal previously wrote about Apple’s threat to remove Facebook and Instagram.

Taken as a whole, the trove of documents show that Facebook’s daunting size and user base around the world — a key factor in its rapid ascent and near trillion-dollar valuation — also proves to be its greatest weakness in trying to police illicit activity, such as the sale of drugs, and suspected human rights and labor abuses on its site.

Activists say Facebook, based in Menlo Park, California, has both an obligation and likely the means to fully crack down on the abuses their services facilitate as it earns tens of billions of dollars each year in revenue.

“While Facebook is a private company, when you have billions of users, you are effectively like a state and therefore you have social responsibilities de facto, whether you like it or not,” said Mustafa Qadri, the executive director of Equidem Research, which studies migrant labor.

“These workers are being recruited and going to places to work like the Gulf, the Middle East, where there is practically no proper regulation of how they’re recruited and how they’re treated when they end up in the places where they work. So when you put those two things together, really, it’s a recipe for disaster.”

Mary Ann Abunda, who works with a nongovernmental Filipino workers’ welfare group called Sandigan in Kuwait, similarly warned of the danger the site can pose.

“Facebook really has two faces,” Abunda said. “Yes, as it advertises, it’s connecting people, but it has also become a haven of sinister people and syndicates who wait for your weak moment to pounce on you.”